Wednesday, April 27, 2016

GAIL - Indian Speed Star- Prepare star athletes for pinnacle performances.




GAIL (India) Limited has started an athletics program “GAIL - Indian Speedstar” to find, nurture and groom young talent from the very grassroot levels across the country at the very early age and turn them into real performers. GAIL and the National Yuva Cooperative Society (NYCS) joined hands and launched this grassroot athletics program “Indian Speedstar” on 22nd March this year at New Delhi.

National Yuva Cooperative Society tied up with Anglian Medal Hunt Company as the technical Partner for Speedstar project. The persisting attempt focused grassroots program aims to create a pool of athletes with knack for top notch performance who can be medal contenders for the country in athletics for the pinnacle event of sports – “ Olympics 2020/2024”. Heroes need to be prepared for the ultimate glory there and now is the time to start grooming them. Indian speedstar would identify, select and nurture the hidden talent across the country in athletics and track and field events, a category where India hasn’t had much success apart from a few names. The age group being targeted is 11 - 17 years in 100m, 200m and 800m track events.

A panel of stalwart legends like P.T. Usha, Rachita Mistry, Anuradha Biswal and Kavita Raut have been appointed in the selection committee to support selections and guide the coaching camps. To prepare the best, you need the best at the helm of the affairs. They would create the Speedstar program and also develop the training plan and module for the selected athletes at the National Level.

District trials were conducted under the watchful eyes of coaches and selectors, appointed by the selection committee. The selection was based on talent identification and selection criteria set by the committee. Earlier this year with initial trials were conducted at 55 districts across 10 states in which more than 25,000 children participated and out of which 850 children crossed the 1st hurdle to make it to the state level. Dharmendra Pradhan, Hon. Minister of State , Petroleum and Natural Gas, Dutee Chand, Anuradha Biswal and Purnima Hembram selected young athletes from Bhubaneswar, Odisha and 14 children qualified for the National level trials.




The first State level camp and trial was organized on 27-28th of February in Sawai Maan Singh Stadium, Jaipur where 60 boys and girls participated and out of which 4 qualified for the next level. The state trials were held in Odisha (14 Selection), Delhi (28 Selection), Kerala (28 Selection) & Jharkhand(4 Selection) followed by Maharashtra and Gujarat in the last week of April. The shortlisted children from the State trials will participate in the National camp and the selection is scheduled to be held in May 2016 at JLN Stadium, New Delhi. Shortlisted athletes from state trials will attend an intensive national level camp. At the conclusion of the coaching camp, final trials will be held. Winners will be selected based on the qualification criteria and their potential. The winners will be given extensive training throughout the year. The top 9 athletes will then be provided with a world class coaching for over a period of 5 years with an ultimate objective making them represent India at the Olympics in the years to come.

The Indian Speedstar programme is the athletics` version of nurturing Iqbal – the fictious cricketer from the bollywood movie… coz speedstars need to be groomed for the world stage and GAIL is doing just that.


To know more about the programme do visit :   


Monday, April 18, 2016

अब नहीं दिखते वो...


Pickle in the sun

अब नहीं दिखते वो... 

अब नहीं दिखती वो कूलर में लगने वाली घास, की अब AC में रहने की ज़रुरत सी हो गयी है

अब नहीं दिखते वो तपती गर्मी में प्याऊ, की अब पानी की बोतलें खरीदने में ज्यादा सहूलियत है

अब नहीं दिखते वो आम पने के ठेले , की अब कोल्ड ड्रिंक थोड़ा ज्यादा लुभाती है

अब नहीं आता चटनी में वो स्वाद, कि मिक्सी के आगे वो सिलबट्टा कहीं छुप सा गया है 

अब नहीं दिखती छाँव देने वाली लकड़ी की वो चिक, की अब खिड़कियों पर blinds का ज़माना है

अब नहीं दिखते वो... 

अब दिखते नहीं गर्मी की रातों में छतों पे वो पलंग , की अब बिजली जाने पर हर घर में इन्वर्टर जो है

अब नहीं दिखती धूप में सूखती अचार की बरनी , कि अब बाज़ार से आया आचार समय बचाता है

अब नहीं दिखते वो छतों पे सूखते पापड़ , की अब उनकी देखभाल आसान नहीं

Bamboo chiks

अब नहीं दिखते घरों में वो शरबत के गिलास , कि अब तरावट भी गुज़रे ज़माने की चीज़ हो गयी है 

अब नहीं दिखती लोटे भर भर के ठंडाई , कि अब लोटे भर के चीज़ें पीना लोग भूल गए और ठंडाई के हिस्से रह गयी है बस होली के दिन भांग वाली याद.

अब नहीं दिखती वो फ्रिज में रखी घर में ही बनी आइसक्रीम, कि लोगों को अब ढेर सारे स्वाद जो चाहिए

अब नहीं गूंजती मोहल्लों में शाम के वक़्त को आइसक्रीम वाले की घंटी, कि अब बच्चों ने शाम को पार्को में आना जो छोड़ दिया है

अब नहीं दिखते वो... 

अब नहीं दिखते वो घूमते हुए गन्ने के रस के ठेले, कि अब लोगों को डब्बाबंद रस की आदत लग गयी है

अब नहीं दिखते वो छायादार पेड़, कि लोगों ने कभी तपती धूप में उन पत्तियों की ठंडी हवा कभी जानी ही नहीं

अब नहीं दिखते वो...

Squash

The story behind this - Seeing a person carry the khas grass for a cooler on his cycle one day, it made me realize that in the so called era of development quite a lot of things of the “ yesteryears summer era” have simply vanished. The most loss has been the various edible items in summers which cant be seen now that frequently, also missing are the green trees. This is a remembrance of all that we have lost in regard to summer. 

Wednesday, April 13, 2016

IndiPR.com : Indiblogger`s JARVIS alongwith the Ironman suits for all


AITE - Indiblogger`s JARVIS

“ No” 

“ No” 

“ No”


No, its not the reply that you typically hear of a Delhi autowallah who refuses to take you to places you really want to go but of a typical blogger daily as they go through heaps of unwanted press releases flooding the mailboxes daily. Bloggers want press releases catering to their niche of writing and expertise but rarely do they come across bullseye. Same is the case with the “ bechaara” publishers, they don’t know whom to reach. They rarely have an option to know whom to finally go to, its just like blindly firing an array of arrows across the hill hoping that atleast one hits the target. Simply put its a waste of time for all – bloggers cursing the spam mails and the publishers cursing because they don’t reach the target audience in the first go... but that would change now quite quickly.

Welcome to IndiPR.com , launched by Indiblogger just for the same purpose. This becomes a win win medium for the brands and bloggers both as the brands can reach the right bloggers and influencers for a budget price. According to Anoop Johnson, Co-founder & Director of Marketing at IndiBlogger, “With a starting budget of just USD 150” , its within the reach of every brand including start-ups, fits everyone`s pockets. Its designed in such a way so as to simplify the press news publishing process on blogs from India.

This is how it works- 

1. Brands upload the press releases on IndiPR.com

2. Bloggers get notification through mails and if interested, apply for it.

3. AITE or (Automated Influencer Targeting Engine) of IndiPR automatically shortlists the best bloggers from among the lot who have applied. He is more of the JARVIS from Ironman who does all the automation and for a change lets assume him to be JARVIS ( AITE seems too technical).

4. Once the shortlisting has been done and the blogger accepts the project, they have just 48 hours to go about their job and publish the post after the necessary research on the said project they have taken up.

5. The whole process takes just 72 hours from start to finish so no one is wasting any time.

If you are thinking how can JARVIS and the Indian Stark Industries (IndiPR) help you, then here is everything in a very simple language. Depending on the amount of budget a brand has, it becomes easier for the brand to specify maximum how much blog posts they want for a particular press release (the number can go up or down) and they can then connect with number of bloggers of a particular genre. A rating system of the blogposts thus submitted means that brands can rate the posts which they like really and JARVIS would make sure that in the future you surely get the shortlisted Tony Stark you want in the future for your particular Mark series of Ironman suit.


                                   

So its not a waste of time for anyone. Brands connect with Tony Starks as Jarvis makes sure that only interested ones get to wear the particular Ironman suits brands are offering. Applying just for the heck of it or something not of the domain a person writes would reflect at the time of ratings and then there is danger of not being shortlisted in the future. 

So we have the Stark Industries now (IndiPR), JARVIS (the automated intelligent engine), the various Ironman suits (the press releases) by the brands and you might wonder what happened to Tony Stark (bloggers/influencers) in all this??

Well, the biggest fact is that the Tony Starks of the blogger world don’t have to go through tons of mails now, looking for the one that suits their needs. JARVIS makes sure that you , the blogger gets the right Ironman suit to fit. Once working with the brand commences and you are highly regarded for the press releases you do for the brand, the scale of operations would grow to creative assignments, invitations to attend the trendiest launch events and be privy to the latest news on the planet before the world does.

IndiPR and JARVIS make sure that all the cumbersome process of identifying and targeting each Influencer/blogger is not the headache of the brand. Just a budget and a press release would make sure that the rest of the process is automated. So now instead of the autowallahs type of rejection, get ready for the acceptance. 

In case you feel curious and interested, do get in touch with the Iron Patriot aka Anoop Johnson at contact@indipr.com or ring him up at :

Phone - +91-9900-001655 or 0124-4891498

This Ironman lingo might have made you understand the whole thing more quickly.

Do visit IndiPR.com for more.

Tuesday, April 5, 2016

The Alphabets of call sign : Use them to communicate with airlines




Aviation call signs are not the cup of tea of the general public except military and aviation enthusiasts. You might be wondering that what I am planning to do with this in this post but it might be of some help if you are a traveler in india or abroad. There have been many instances where I have had to take the help of airlines over phone for the confirmation of PNR or seats and in that instance everyone knows that speaking and hearing of the correct alphabet becomes important for the query to be resolved very quickly.

A number of customer support executives now are well versed in aviation call signs and if you say A , chances are that they`ll enquire “ A as in alpha?” instead of Apple. So I present to you the ABC of aviation call signs which might be useful to you in case you encounter an aviation geek in the customer care of any airlines over the phone.

A - Alpha

B- Beta
C- Charlie

D – Delta

E – Echo

F- Foxtrot

G- Golf

H- Hotel

I - India

J - Juliet

K - Kilo

L - Lima

M- Mike

N - November

O - Oscar

P - Papa

Q- Quebec

R- Romeo

S- Sierra

T- Tango

U - Uniform

V- Victor

W - Whiskey

X - X-ray

Y - Yankee

Z – Zulu

These are international call signs understood by airlines all over the world.